CannaVision, Inc announces plans for the launch of a new brand of professional-grade CBD products, KO Therapeutics, featuring boxing insider Michael A. Montoya as the master influencer. Michael was an Olympic Hopeful in 1984 and, with his family, build Montoya Boxing Gym, in Dallas, Texas, into something great. The Gym helps kids stay off the streets and learn lessons of hard work and perseverance. Many of the kids do not have enough money for the coaching fees, so Montoya helps them anyway. Michael, Bill Bronson, and David Russell formulated a plan to make KO a highly recognizable brand in the boxing community. CMO, Bill Bronson came up with the KO name, brand, and concept, which shows the influencer prominently on the label with a QR code that plays a custom video about the athlete and what they’ve learned getting to where they are in their careers. The video also shows any philanthropic efforts the athlete is promoting and then plugs the KO brand. The unique nature of this labeling technique allows KO to offer royalties to athletes on the sale of the products with their image, prompting them to promote it to their following, and reducing the marketing load on CannaVision’s team and budget. It’s truly a win-win situation with long-term benefits. Check out KO Therapeutics at https://kocbd.com/ and the dedicated Facebook page at https://www.facebook.com/kocbd/
CannaVision Plans Launch of a New CBD Brand KO Therapeutics for the Boxing Industry
by CannaVision | Dec 2, 2021 | News | 0 comments