Our new brand of CBD products KO Therapeutics is located at kocbd.com and provides professional-grade CBD therapy products to the boxing industry. Prior to our official launch on May 14th, we began promotion at Gilley’s in Dallas on February 19 at the first Royal Roundz fight, where we had KO logos plastered around the event, on shirts and hats, on the big screen monitors, and in the ring on opposing corner pads in bright white with the red KO logo. Several winners were photographed standing high on the ropes with the KO logo featured prominently in the shot.
Again April 16 at the AT&T stadium for the Errol Spence / Ugas fight in front of 40,000 fans we sponsored Isaac “Pitbull” Cruz wearing our KO logo on his shorts where he won after four knockdowns and took the title on a TKO. He wore our swag in a victory photo.
At the Royal Roundz 2 event on May 14th in front of thousands of fans, we hosted our first event where our gear and products were officially for sale at a booth directly at the entrance with high visibility.
All of these events proved to be fruitful with highly influential contacts made and inroads with popular boxers and boxing industry players were made.
Plus, that night, to date, we’ve sold $3,035.87 worth of product and swag…in 3 Days!
The KO concept is powerful because the marketing strategy utilizes influencers directly featured on the label with a QR code to their video story easily accessible. These influencers earn a royalty from the sale of the products that feature their image, providing a compelling incentive for them to promote it on their media channels to their followers and to the world. Their incentive is the royalty and the boost to the visibility of their prominence in the boxing industry.
KO provides. The recovery line is full-spectrum and contains low-level THC and a safe competition line with no THC. Currently, the line consists of a competition and recovery tincture, a heating roll-on, a freezing roll-on, and a balm, all with 3,000mg of CBD, and some including CBG for its added therapeutic properties. The ingredients are all-natural and formulated by a licensed pharmacist at our partner lab in Dallas, Texas.
Our marketing scope includes supporting influencer channels with their following, as well as our networking and promotion with retail distribution outlets; boxing gyms, and related ancillary businesses that draw sports enthusiasts.
We are adding dedicated wholesale and distributor ordering capability on our website which will be promoted by the KO team for bulk ordering, with enough profit margin to make it a win/win situation for gyms and the KO organization.
Thanks to your generosity, we were able to place our initial warehouse order for $40,000 of product, samples, and additional promotional items with approximately a $250,000 street value, giving KO the necessary launchpad to facilitate drop-ship orders to our customers. With more influencers in the wings, this stock is necessary for our future growth as we develop new lines with more influencer social media following.
